8 Practices at the Intersection of Innovation and Impact with Gabe Cooper

Today's episode is about responsive fundraising, featuring Virtuous CEO, Gabe Cooper.

Gabe dives into his new book, The Responsive Nonprofit, and breaks down the strategies for being more responsive. In the book, he identifies 8 key principles for accomplishing this, including change management, revenue operations, and breaking down silos. Gabe also talks about how setting up goals that are mutually agreed upon and trusted in your organization can ultimately help you grow as a nonprofit.

Learn more about Gabe Cooper and Virtuous by visiting https://virtuous.org/, as well as Virtuous on LinkedIn at https://www.linkedin.com/company/virtuous.

Episode Topics:

• What it means to be more responsive to your donors

• How to maximize your donor journey with an eye toward maximizing generosity

• How closing the gap between silos increases your capacity for better communication throughout your company, leading to a better donor experience

We hope you enjoy our conversation!

Season Four of the Purpose & Profit Podcast is brought to you by:

Virtuous

Virtuous is a software company committed to helping nonprofits grow generosity. Virtuous believes that generosity has the power to create profound change in the world and in the heart of the giver. With that in mind, it’s their mission to move the needle on global generosity by helping nonprofits better connect with and inspire their givers. Learn more about Virtuous at www.virtuous.org and download your free Nonprofit CRM Checklist at www.virtuous.org/checklist.

Masterworks

At Masterworks, their mission is to help you accomplish yours. They are a full-service agency for Christian organizations. Their emphasis on both mission & mastery makes us leading experts in moving hearts & minds to act. Masterworks has over 30 years of experience serving organizations through strategy, direct mail, digital, analysis, creative, & technology. To learn more about Masterworks click here.

Imago Consulting

Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at Imago Consulting website and subscribe here.

Special thanks to editor and sound engineer Barry R. Hill and producer Abigail Morse.